Entertainment

Matroda to Headline College Music Phenomenon: Monster Energy Up & Up Festival's Fall 2024 Tour

Published July 25, 2024

The Monster Energy Up & Up Festival, renowned as the premier college music tour in the nation, has just unveiled its headlining artist for the Fall 2024 series. Electronic music artist Matroda is set to lead the festival, continuing the tradition of an innovative, student-driven concert experience. What sets this festival apart is its unique approach to touring: there are no fixed dates or venues. Instead, the college students' collective efforts in crowdfunding determine which schools will host the performances. This approach puts fans in the driver's seat, empowering them to bring a top-tier festival to their campus.

Revolutionizing College Concerts

Monster Energy Up & Up Festival has revolutionized the college concert scene by leveraging crowdfunded campaigns to ignite school spirit and competition. Students rally together to raise funds and bid for the chance to bring the festival to their university. The schools with the highest engagement ultimately win the opportunity to host Matroda and the festival's entourage of emerging talents, making each tour stop a celebratory event shaped by the students themselves.

The Man Behind the Music

Matroda, acclaimed for his bold take on bass-heavy house music, is poised to create an electric atmosphere with his performances. Known for hits that have resonated across clubs and festivals globally, Matroda's reputation as a dynamic performer makes him an excellent fit for the energy-driven Monster Energy Up & Up Festival. The anticipation surrounding his appearance as the headliner is already generating buzz among university students and electronic music enthusiasts alike.

music, festival, college