ZIPS Car Wash Launches Season 2 of 'Car Wash Convos™' Featuring Student-Athletes
ZIPS Car Wash unveiled the first episode of the highly anticipated second season of their original series 'Car Wash Convos™.' The series, which offers a unique take on interviews, features various student-athletes in a personal setting, focusing on their lives and experiences while getting a car wash. In the season's kickoff episode, ZIPS introduces viewers to The University of Texas at Austin's prominent Tight End, Ja'Tavion Sanders, as he shares his journey and aspirations within the comfort of a ZIPS Car Wash location in Plano, Texas. The episode was released to the public on November 14, 2023, as part of ZIPS's initiative to connect with college sports fans in an engaging, fresh format.
Engaging Fans with Authentic Conversations
With 'Car Wash Convos™,' ZIPS Car Wash not only cleans cars but also polishes the image of collegiate athletes, allowing them to shine outside of their athletic prowess. As the student-athletes take a spin through the car wash, the audience is invited to 'ride along' and enjoy an interview that offers a glimpse into the personalities and lives of these young sports figures. By selecting a diverse roster of student-athletes for the series, ZIPS emphasizes its dedication to supporting and showcasing collegiate talent across various sports.
Supporting Student-Athletes in Marketing Endeavors
The innovative series aligns with the recently modified NCAA rules that allow student-athletes to benefit from their name, image, and likeness (NIL). By featuring these athletes in 'Car Wash Convos™,' these individuals are presented with a new platform to market themselves and potentially secure endorsement deals, making the series a significant step forward in the realm of college sports marketing.
ZIPS, series, student-athletes