Companies

Genetic Technologies GENE Initiates Major Digital Media Campaign in U.S. Markets

Published February 29, 2024

MELBOURNE, Australia — In a recent development poised to significantly raise its profile among U.S. customers, Genetic Technologies Limited GENE, also known as GTG, has unveiled a comprehensive digital media advertising campaign targeting the American market. The innovative drive by the Australia-based molecular diagnostics firm aims to bolster awareness of their predictive testing solutions, which are crucial for monitoring women's health.

An Expansive Digital Outreach

The newly launched advertising strategy by GENE is slated to spread across various digital platforms, reaching out to a wide audience to communicate the importance and utility of their health assessment tools. Given the tech-savvy nature of consumers today, this digital-centric approach represents a strategic effort by GTG to connect with potential clients where they are most active.

Enhancing Women's Health Diagnostics

GENE prides itself on offering specialized predictive testing and assessment technologies. These innovative tools are designed to assist clinicians in the early detection and monitoring of health concerns specific to women both in Australia and the U.S., underscoring the company's commitment to global women's health.

About Genetic Technologies Limited

Headquartered in Fitzroy, Australia, Genetic Technologies Limited GENE is a pioneer in the field of molecular diagnostics. The company harnesses the power of genetics to create tools that can predict potential health risks, enabling a more proactive approach to healthcare management.

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