Stocks

Roku Stock: Future Growth and Profitability Prospects

Published November 3, 2024

Roku Inc. is an intriguing player in the streaming market. Despite facing intense competition from major tech companies with vast financial resources, Roku has established itself as a leader in the United States and is making strides internationally, particularly in places like Mexico. Currently, the platform boasts around 85.5 million streaming households that collectively watch 32 billion hours of video each quarter.

However, this significant market presence has not translated into a positive stock performance. In fact, Roku shares have dipped by 57% over the past five years, primarily due to concerns regarding the company's profit margins. As we analyze Roku's future over the next five years, it’s important to look beyond past performance and analyze current trends.

Growth of Streaming TV

The streaming industry still has much room for growth, and Roku is well-positioned to benefit. Data from Nielsen indicates that streaming currently accounts for only 41% of total TV viewing in the United States. This percentage is expected to approach nearly 100% over the next couple of decades.

Roku's share of the viewing is significant. Historically, most of its traffic came from third-party services like Netflix, but Roku has developed its own application, the Roku Channel, which has gained a 1.6% share of total TV viewing. Management states that the Roku Channel is the third most popular app on their platform. Last quarter, streaming hours on the Roku Channel increased by a remarkable 80% year over year.

This increase in viewing hours, particularly on the Roku Channel, corresponds with the company’s revenue growth. In the most recent quarter, Roku's platform revenue rose 15% year over year to $908.2 million, with a high gross margin of 54.2%. Much of this revenue is driven by advertisements and promotions within Roku's ecosystem.

Improving Margins

While Roku's stock price has suffered, the company has experienced significant growth in revenue. Over the past five years, Roku's revenue has surged by a total of 232%, showcasing strong top-line growth. However, profitability remains a key concern. The company posted an operating income of -$600 million over the past year, continuing a trend of losses for several consecutive years. Fortunately, there are signs of improvement; Roku’s operating margin reached -3% in the third quarter, nearing profitability.

Investors would do well to monitor Roku’s operating margins in the coming years. If the company can continue to grow its revenue while also enhancing its margins, it could shift to becoming a profitable entity.

Future Stock Predictions

The main factor influencing Roku's stock performance over the next five years will be its profit margins. Revenue growth seems likely due to the ongoing global shift towards streaming and Roku's established position across North American households and in Mexico.

In the latest quarter, total revenue increased by 16% year over year, and a reasonable estimate would suggest Roku can achieve approximately 10% annual revenue growth over the next five years. This could potentially elevate annual revenue to around $6 billion within this timeframe.

The question then shifts to profit margins. With an overall gross margin of 45%, Roku could aim for approximately 10% in bottom-line profit margins as the company scales up. This would translate to around $600 million in annual earnings based on $6 billion in revenue.

At present, Roku's stock is valued at a market cap of $9 billion, yielding a five-year forward price-to-earnings ratio (P/E) of 15. While this appears cheap, it is not drastically different from the long-term market average. Unless Roku's stock happens to trade at a premium P/E ratio in five years, the stock price may not see significant appreciation based on these figures.

In summary, unless one believes that Roku can achieve revenue growth exceeding 10% annually or improve profit margins significantly beyond 10%, the stock might not be a compelling investment at this time. Future returns appear limited over the next five years.

Roku, Stock, Growth