Companies

Short-Seller Ningi Research Challenges Oddity Tech's Investor Disclosures

Published May 22, 2024

Oddity Tech Ltd. ODD, a globally recognized consumer-tech company with headquarters in Tel Aviv-Jaffa, Israel, is facing accusations from short-seller Ningi Research. The investing research firm has leveled allegations that ODD has misrepresented its business operations to shareholders. Contrary to ODD's claims that its business is solely based online, Ningi Research has reported that the tech firm operates a number of physical retail outlets across Israel.

Detailed Allegations by Ningi Research

As a company that has positioned itself within the digital commerce arena, Oddity Tech’s statements to investors regarding its operational structure have come under scrutiny. Ningi Research, known for its investigative diligence, asserts that there is clear evidence of ODD maintaining an extensive network of brick-and-mortar stores, which starkly contrasts the 'online-only' narrative publically presented by Oddity Tech.

Implications for Oddity Tech Investors

The revelations by Ningi Research have the potential to shake investor confidence, as the operating costs and revenue streams for online platforms significantly differ from those associated with physical retail establishments. This news comes as particularly striking since transparency is crucial for investment decisions, and discrepancies in disclosed information can impact investor perception of the company’s valuation and integrity.

Oddity, Ningi, Short-Seller