Professional Fighters League Welcomes Chris Blumberg as VP of Global Brand to Launch PFL PPV Super Fight Division

The Professional Fighters League (PFL) is expanding its leadership team by appointing Chris Blumberg, an experienced combat sports and media executive with a track record at Disney and ESPN, as Vice President of Global Brand. Blumberg's expertise in marketing is set to propel the launch of the PFL's pay-per-view Super Fight Division, timed with the league's growth and the upcoming historic 2023 PFL World Championship. This event is scheduled for Friday, November 24, at The Anthem in Washington D.C., and will be broadcast live on ESPN+ PPV.

Chris Blumberg's Impact on PFL Expansion

Blumberg carries a wealth of experience in elevating brands within the combat sports sphere. His previous tenure at leading companies like Disney and ESPN underscores his capability in harnessing the power of branding and marketing to reach a wider audience. His role at PFL will involve strategies that align with the organization's goal to innovate the viewing experience and to enhance the appeal of the league’s expanding international fan base.

The PFL's Strategic Growth and Vision

As the PFL continues its global outreach, the introduction of the PPV Super Fight Division is a strategic move to engage fans with high-stakes matchups featuring elite fighters. This division aims to drive revenue and attract a broader audience, solidifying PFL's position as a key player in the competitive landscape of mixed martial arts. The 2023 PFL World Championship event will mark a significant milestone in the league’s evolution, with expectations set high for a spectacular showcase on ESPN's premium pay-per-view platform.

PFL, ChrisBlumberg, MMA